Exhibitor List 2020 - Toy Fair

Toy Fair Exhibitors 2020

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Action toys and accessories
Activity sets
Animals
Art & craft products
Activity Toys
Baby articles
Balloons, balloon making kits
Balls
Beach, bath, swimming toys and accessories
Books and accessories
Bicycles, tricycles, scooters
Boardgames
Building and construction toys
Collectables
Computer games, software and accessories
Dolls, doll's clothing and accessories
Dolls' houses and accessories
Dress-up & role play toys
Electronic toys
Educational products
Fashion dolls/toys
Flying toys
Gadgets
Games
Infant toys
Inflatable toys and furniture
Interactive toys and games
Juggling Equipment
Learning & teaching aids
Licensed products
Magic tricks and sets
Magnetic games and toys
Models and accessories
Musical instruments and toys
Novelties
Outdoor play equipment and paddling pools
Play tents and pop-up toys
Plush Toys
Party products and games
Pocket money toys
Pre-school toys
Publications
Puppets and puppet theatres
Puzzles
Remote control toys, vehicles and accessories
Ride ons
STEAM (Science, Technology, Engineering, Art and Mathematical) Toys
Seasonal toys and products
Special needs toys
Sports activities and equipment
Stationery items
Toys industry advice and consultancy
Trading cards
Vehicles
Wheeled and rocking toys
Wooden toys

Magformers

Magformers UK Ltd

Weston Centre Business Hub, Weston Road

Crewe, Cheshire

CW1 6FL

GB

David Kelly

sales@magformers.co.uk

MAGFORMERS is the world's leasing magnetic construction toy brand. Sets foster brain development through fun and educational exploration. Each set contains various pieces in simple geometric shapes: triangles, squares, rhomboids and many other shapes that can easily connect only using the power of the built-in rotating magnets. With high quality, durable construction and intelligent magnetic design, the possibilities are endless! Magformers structures are always super-easy to assemble, take apart, then build again – and clean away. Internationally, Magformers has received more than 50 global educational and toy awards, including a Gold and Bronze medal in the UK Practical Pre-School Awards.

01270 446250

david.kelly@magformers.co.uk

www.magformers.co.uk

Stand Number

Upper Level 530

Activity sets;Activity Toys;Building and construction toys;Educational products;Learning & teaching aids;Magnetic games and toys;Pre-school toys;STEAM Science Technology Engineering Art and Mathematical Toys

Make Time 2 Play Cafe

Rebecca Miss Rebecca Deeming

rebecca@btha.co.uk

Stand Number

Upper Level 656

All Jigsaw Puzzles

Unit 4-6, Hatherleigh Industrial Estate

Holsworthy Road

Hatherleigh

EX20 3LP

GB

Clare Owen

clare@mapmarketing.com

Map Marketing specialise in short run, bespoke jigsaw puzzles, beautiful high-end wooden jigsaw puzzles and board games. We have over 40 years’ experience and all our products are made in Devon with care. We have partnered with great brands such as National Geographic, The Happy Puzzle Company, Smithsonian and TK Maxx, so our reputation for quality is high. We offer personalised gifts as bulk orders or drop shipped with no minimum order, and we are very experienced in supporting all kinds of ecommerce partnerships.

01837811313

clare@mapmarketing.com

www.mapmarketing.com

Stand Number

GH21

Marbel Ltd

Unit 10, Kibworth Business Park

Kibworth Harcourt

LE8 0EX

GB

Dan Coe

daniel.coe@marbel.co.uk

Toynamics UK will be launching at the Toy Fair London 2020. Formerly Marbel Ltd and acquired by Hape in 2017, Toynamics UK will be the exclusive distributor for Hape in the UK and Ireland. Toynamics UK & Ireland will be providing the largest marketing campaign for toy retailers. We will completely support our retail partners by using a combination of marketing strategies including top of the range in-store displays, road shows, promotions, outstanding consumer and trade PR as well as social media across all platforms. Hape are a German based toy developer who offer a wide range of eco-friendly toys, specialising in wooden and early learning. Hape's range includes musical toys, outdoor toys, railways, food and kitchen, doll houses, STEAM toys, such as Junior Inventor and Quadrilla, and much more! Hape's range of toys enhance children’s cognitive development simply by playing with toys that they love. Toynamics UK will also be the exclusive UK distributor for Nebulous Stars, Eurekakids, Nanoblock and PolyM. Nebulous Stars offers tweens a vast range of toys, activities and stationary that aims to boost well-being and positive values. Nebulous Stars products keep children entertained whilst enhancing their personal development. Eurekakids are quality educational toys for children up to the age of 12 years old. Eurekakid’s mission is to arouse children's curiosity and to help develop their five senses by providing toys which are true learning aids. Nanoblock is the world's smallest micro-sized building block. They offer collections such as animals, instruments, characters, sights to see from around the world, middle series for the advanced builder, deluxe series for the advanced builders and accessories including show cases and glue. PolyM are building blocks developed in Germany, these support children’s imaginations by having endless possibilities, regardless of age. PolyM offer a range of kits from starter kits to more creative ones including city, dinosaurs and builder kits.

0116 478 5230

daniel.coe@marbel.co.uk

www.marbel.co.uk

Stand Number

B50

Activity sets;Building and construction toys;Collectables;Dolls' houses and accessories;Dress-up & role play toys;Electronic toys;Educational products;Animals;Fashion dolls/toys;Infant toys;Interactive toys and games;Learning & teaching aids;Licensed products;Art & craft products;Musical instruments and toys;Outdoor play equipment and paddling pools;Pocket money toys;Activity Toys;Pre-school toys;Puzzles;Ride ons;STEAM Science Technology Engineering Art and Mathematical Toys;Wheeled and rocking toys;Wooden toys;Books and accessories

Marvin's Magic

3 London Road

Markyate

Herts

AL3 8JL

GB

Rakesh Kakaya

magic@marvinsmagic.co.uk

Marvin’s Magic is recognised as the brand leader and number one for magic worldwide. It has won many accolades, has the best-selling magic sets in many countries and largest following of young magicians anywhere!
Magic is normally based on dexterity, skill and many years of practice but with Marvin’s Magic, budding magicians can perform similar sensational effects in no time.
Marvin's Magic strives to inspire the next generation of magicians with innovative magic sets that always astound and amaze.
It's not just magic... it's Marvin's Magic!

+44 (0) 1582 849 000

trade@marvinsmagic.co.uk

www.marvinsmagic.com

Stand Number

H65

Collectables;Electronic toys;Educational products;Gadgets;Games;Interactive toys and games;Juggling Equipment;Magic tricks and sets;Party products and games;Pocket money toys

Max Mindpower

Kemp House

152-160 City Road

London

EC1V 2NX

GB

Nikki Collins

info@max-mindpower.com

Max Mindpower LTD is a company the produces a range of toys focusing on well being and mindfulness products for children. Launched in 2018 with an award winning range of plush toys and books, Max Mindpower joined CHF Media in 2019 and together have undergone an ambitious redesign project. We are now showcasing a new range of interactive and exciting plush as well as publishing and a new digital media offering.

07563441150

info@max-mindpower.com

www.max-mindpower.com

Stand Number

H23

Computer games, software and accessories;Electronic toys;Educational products;Animals;Infant toys;Interactive toys and games;Learning & teaching aids;Plush Toys;Pre-school toys;Special needs toys;Books and accessories

Melissa & Doug

141 Danbury Rd

Wilton

06897

US

Michael Foldeak

mfoldeak@melissaanddoug.com

From classic wooden toys to crafts, pretend play, and games, Melissa & Doug products provide a launch pad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose. Since the company’s founding in 1988, Melissa & Doug has consistently delivered innovative products that inspire open-ended thinking, encourage kids to see new possibilities, and offer Countless Ways to Play. It’s part of a bigger vision to Take Back Childhood. Because by giving children a true childhood with the space and freedom to explore their world, we give them a path to realizing their full potential!

0018002843948

mfoldeak@melissaanddoug.com

www.melissaanddoug.com

Stand Number

D11

Activity sets;Art & craft products;Activity Toys;Beach, bath, swimming toys and accessories;Books and accessories;Building and construction toys;Dolls, doll's clothing and accessories;Dolls' houses and accessories;Dress-up & role play toys;Educational products;Fashion dollstoys;Flying toys;Games;Infant toys;Interactive toys and games;Magic tricks and sets;Magnetic games and toys;Musical instruments and toys;Plush Toys;Puppets and puppet theatres;Puzzles;STEAM Science Technology Engineering Art and Mathematical Toys;Special needs toys;Wooden toys;Vehicles

Melissa & Doug

141 Danbury Rd

Wilton

06897

US

Michael Foldeak

mfoldeak@melissaanddoug.com

From classic wooden toys to crafts, pretend play, and games, Melissa & Doug products provide a launch pad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose. Since the company’s founding in 1988, Melissa & Doug has consistently delivered innovative products that inspire open-ended thinking, encourage kids to see new possibilities, and offer Countless Ways to Play. It’s part of a bigger vision to Take Back Childhood. Because by giving children a true childhood with the space and freedom to explore their world, we give them a path to realizing their full potential!

0018002843948

mfoldeak@melissaanddoug.com

www.melissaanddoug.com

Stand Number

D20

Activity sets;Art & craft products;Activity Toys;Beach, bath, swimming toys and accessories;Books and accessories;Building and construction toys;Dolls, doll's clothing and accessories;Dolls' houses and accessories;Dress-up & role play toys;Educational products;Fashion dollstoys;Flying toys;Games;Infant toys;Interactive toys and games;Magic tricks and sets;Magnetic games and toys;Musical instruments and toys;Plush Toys;Puppets and puppet theatres;Puzzles;STEAM Science Technology Engineering Art and Mathematical Toys;Special needs toys;Wooden toys;Vehicles

Micro Scooters

110 Coast Road

West Mersea

Colcheter

Essex CO5 8NA

GB

Melanie Hodgkins

melanie@micro-scooters.co.uk

Micro Scooters UK

01206 381334

micro-scooters.co.uk

Stand Number

B45

Bicycles, tricycles, scooters

MindWare

Unit 3 Hampton Hill Business Park

High Street

Hampton Hill

TW12 1NP

GB

Joel Hindmarsh

sales@coiledspring.co.uk

Founded in 1990, MindWare is the award-winning creator, manufacturer and distributor of Brainy Toys for kids of all ages. MindWare’s diverse product line includes educational toys, games, brainteasers, creative play activities, building sets, colouring books and more.

020 3301 1160

sales@coiledspring.co.uk

www.coiledspring.co.uk

Stand Number

E35

Boardgames;Games;Puzzles

Miss Nella

Office 110

Unit 5 1000 North Circular Road

London

NW2 7JP

GB

JULIA AZIZ

SALES@MISSNELLA.COM

Miss NELLA brings innocent and whimsical nail painting to kids of all ages. We think playing dress up should be all about having fun in a sound environment for the whole family, which is why we focused on producing a nail polish that enables little girls to explore fashion safely. With Miss Nella’s make up collection, our princesses can have great fun experimenting makeup without being worried about what’s in it. We believe good habits start at a young age!We take bath time seriously! Seriously fun that is! Add some fizzy fun to your bath time with our new fizzy bath bombs. Made with dermatologically tested products, without preservatives or soaps, the whole bath bomb collection is completely safe to use.
Designed for kids, loved by all!

02084506111

SALES@MISSNELLA.COM

WWW.MISSNELLA.COM

Stand Number

GH53

Art & craft products;Dress-up & role play toys;Fashion dollstoys;Seasonal toys and products;Stationery items

Mojo Nation

6 Garland Road

Ware

SG12 7BH

GB

Adam Butler

adam@mojo-nation.com

Mojo Nation is dedicated to celebrating the creativity of the toy, game, licensing and designer community and accelerating talent, opportunity and ideas for inventors of all levels, from design students and one-man bands to R&D teams within toy firms.

We support inventors of all backgrounds, experience and skill-sets to help bring their toy and game ideas to life, from sketch to shelf.

We work to ensure designers from all sectors get the chance to showcase their creativity in the toy and games space, and aim to fuel collaboration across the worlds of play, be it toys, tech or working with brands in the licensing space.

07970210207

adam@mojo-nation.com

www.mojo-nation.com

Stand Number

GH48

Action toys and accessories;Activity sets;Animals;Art & craft products;Activity Toys;Baby articles;Balls;Books and accessories;Boardgames;Building and construction toys;Collectables;Dolls' houses and accessories;Dress-up & role play toys;Electronic toys;Educational products;Fashion dolls/toys;Flying toys;Gadgets;Games;Infant toys;Inflatable toys and furniture;Interactive toys and games;Juggling Equipment;Learning & teaching aids;Licensed products;Magic tricks and sets;Magnetic games and toys;Models and accessories;Musical instruments and toys;Novelties;Outdoor play equipment and paddling pools;Play tents and pop-up toys;Plush Toys;Party products and games;Pocket money toys;Pre-school toys;Publications;Puppets and puppet theatres;Puzzles, Ride ons;STEAM (Science;Technology;Engineering;Art and Mathematical) Toys;Seasonal toys and products;Special needs toys;Sports activities and equipment;Stationery items;Toys industry advice and consultancy;Trading cards;Vehicles;Wheeled and rocking toys;Wooden toys

Mookie Toys

www.mookie.co.uk

Stand Number

E131

Moose Toys Ltd

Unit 3 Hurling Way

St Columb Major Business Park

Cornwall

TR9 6SX

GB

Moose Toys exists to make children happy. The team has innovation in their DNA and are famous for the design, development and manufacture of award winning toys that continue to disrupt the market. Moose dominates in categories including collectables, craft, dolls, games and youth electronics featuring much loved brands such as: Scruff-a-Luvs, Fortnite, Kindi Kids, Capsule Chix, Treasure X and Shopkins and is consistently recognised as the most creative company in the industry. The family run business disrupted the toy industry with the global phenomenon Shopkins and through these pintsized characters, reinvigorated the way children play. The success of the company extends to the development of content, entertainment and global licensing deals. Moose calls Australia home, has over 400 staff and distributes to over 100 countries with offices in LA and Cornwall.

www.moosetoys.com

Stand Number

Upper Level 210

Action toys and accessories;Activity sets;Boardgames;Building and construction toys;Collectables;Dolls' houses and accessories;Electronic toys;Educational products;Fashion dolls/toys;Games;Inflatable toys and furniture;Interactive toys and games;Licensed products;Art & craft products;Outdoor play equipment and paddling pools;Play tents and pop-up toys;Plush Toys;Pocket money toys;Activity Toys;Pre-school toy

MTS Sport

82515

DE

David

Stand Number

GH4

MURO

Muro

Unit 53 Gossamer Gardens

London

E2 9FN

GB

Jamie Morgan-Leith

jamie.ml@mymuro.com

MURO is an award winning, modular play platform combining innovation, sustainability and longevity. It encourages creation and construction and is an expandable product with limitless potential, that meets the needs of parents today and in the future. The wooden toys and products that Muro creates offer parents the opportunity to provide their child with something that is not only sustainable and degradable, but produced ethically and with care.

+44 7432 123732

jamie.ml@mymuro.com

www.mymuro.com

Stand Number

GH54

Activity sets;Educational products;Games;Infant toys;Learning & teaching aids;Activity Toys;Pre-school toys;Wooden toys

MV Sports & Leisure Ltd

www.mvsports.com

Stand Number

B30

My Fairy Garden

Meter House

Marlow

SL7 1LW

GB

Meric Pekcan-Butcher

meric@interplayuk.com

With My Fairy Garden, children can imagine, create, nurture and grow their own fairy garden.
My Fairy Garden is a collectable girl's range that encourages interaction with nature through play.
The kits offer children a delightful experience of imaginative open-ended play whilst discovering the magic of growing real plants.

01628 488944

clare@interplayuk.com

www.myfairygarden.co.uk

Stand Number

G10

Collectables;Dolls' houses and accessories;Art & craft products

My first Snapfit

13 Rothsay terrace

Newbiggin by the Sea

Newbiggin

Ne64 5XW

GB

Clive Robertson

clive.robertson63@icloud.com

Acivity game for under 3 year olds introuducing the concept of play, matching cards and carrying out the actions.
Improving coordination, fine and gross motor skills, spacial awareness, taking turns, building numerical awareness and reaction and anticipation skills

07549537225

clive.robertson63@icloud.com

www.snapfit.org.uk

Stand Number

GH28

Activity Toys;Educational products;Infant toys;Pocket money toys;Pre-school toys

My Little World Limited

Unit 16 Seven Acres Business Park

Newbourne Road

Marltesham

IP12 4PS

GB

Richard Walkling

RICHARD@mylittleworlds.co.uk

Introducing a new colour and play set aimed at keeping little ones occupied and engaged.

Welcome to My Little World - Imaginative worlds for little minds to create and explore.

Who are My Little World?

Established in 2017 by two school friends, My Little World was created to get children off their gadgets and screens and help them use their imagination to be creative. Richard Walkling, with years in marketing and sales, founded the company with Tim Frost, who has spent his working life animating some of the UK’s biggest children’s titles including Peppa Pig, Hey Dougee and Moshi Monsters. Born in a coffee shop, the seed was sewn to create something that would keep kids occupied.

What do you sell?

There are 9 standard sets, including two My Little Scotland sets. The range is available in stores across the country. Covering such topics as Emergency Services, Fairy Village, Space, Airports and Christmas, every set is individual and offer hours of colouring and play. There are 12 A5 cards to colour with the 12 coloured pencils included, plus little stands to hold the buildings and scenery.

Is it ECO friendly?
All of the packaging and cards are made from responsibly sourced FSC or recycled sources, and only the little stands are made from plastic, but these are reusable over and over again.

Can you have your own design?
For low set up costs, and low minimum orders, we can print the sleeve with a customer’s own branding, website, phone number etc... and, for a modest cost on larger orders, we can include your own company mascot or logos throughout the set, name the characters, and include your own messages, coupons, menu cards or other publicity material. Fast turnarounds, and the ability to create seasonal, event based or location-based sets make this an amazing marketing tool for any business.

Who have you supplied?
We have supplied our standard range to garden centres, toy shops, post offices and the majority of Visitor Information Centres in Scotland. Two own-branded versions have been created for Aerospace Bristol, including Concorde and the Harrier Jump Jet, a set for Painshill Landscape Gardens in Surrey and a set for Harvey’s department store in Halifax including HBOS and the Piece Hall.

A bit more about My Little World and how it all started.
Developed by two school friends, My Little World brings together beautifully drawn characters and scenes to create an exciting new role play world that will spark a child’s creativity and imagination. Watch as children create their own adventures and develop their world understanding through play.
Richard and Tim are both parents and have teamed up to create a way to help children and parents reduce screen time and media use during play time. My Little World provides a child with creative play opportunities using simple tools: Drawings, card and colouring pencils.
Richard’s idea was to create a world a child can immerse themselves in. A place where they can use their own imagination to create adventures, invent and expand on the stories they create – a child’s mind knows no limits, it just needs nurturing and encouraging.
Tim created the beautiful designs. With over 15 years of experience in some of the biggest children’s animated TV shows and games (Peppa Pig, Moshi Monsters, Hey Duggee!), Tim uses his experience in children’s media to create characters and scenes that will appeal to children young and old. The characters are double-sided to increase the fun as children create their own stories, and every scene contains fun hidden gems to add a twist to any story.
My Little World provides children with fun environments to explore, free from guns and other violent imagery. We hope you enjoy exploring My Little World as much as we enjoy making it!
Created, manufactured and printed in the UK on responsibly sourced paper and board. All paper, card and packaging is recyclable.

01473487748

RICHARD@Mylittleworlds.co.uk

www.MyLittleWorlds.co.uk

Stand Number

GH69

Activity sets;Building and construction toys;Educational products;Learning & teaching aids;Art & craft products;Pocket money toys;Pre-school toys;Seasonal toys and products

myFirst

21 Woodland Close Prime Bizhub

737854

SG

May He

sales@oaxis.com

+6581489960

may@oaxis.com

myfirst.tech/

Stand Number

GH17

Electronic toys;STEAM Science Technology Engineering Art and Mathematical Toys