Since bursting onto the scene in 1999, the team at Flair has been passionate about finding and developing quality toys that provide endless hours of fun, meet children’s and parents’ high expectations, and encourage a child’s development through imaginative play.
Flair is well-known for its extensive portfolio of toys, which includes iconic brands, licensed toys and award-winning favourites; over the years, the strength of this portfolio has been a major contributing factor to the company’s outstanding growth. Factor in the acquisition of Flair by the European toy group, Giochi Preziosi, in 2008, and the highly successful collaboration with US Toy Company Just Play, and it’s clear why Flair has continued to go from strength to strength. Today, Flair celebrates traditional values of long-term brand building, strong trade relationships, excellent customer service and a dynamic business approach in an ever-changing market!
So, what are you waiting for? Check out Flair’s latest range of arts and crafts, action figures, collectables, dolls, games, playsets, plush, pre-school and roleplay toys. There’s new introductions from heritage brands including Spirograph, Plasticine, Stickle Bricks and Trudi, as well as lots of other exciting launches, including new roleplay arrivals from Love Diana and Minnie Mouse, Blue’s Clues & You and Doc McStuffins. There’s also plenty to discover from Disney Doorables, MonsterVerse, Hairdorables, Juggleezz, Sneak’Artz, and so much more!