SuperAwesome Lounge
Stand Number: UL180
SuperAwesome powers the youth digital ecosystem with the data, technology, and services necessary to engage fragmented kid and teen audiences. SuperAwesome is both a trusted privacy practitioner and scaled innovator. Used by hundreds of brands, creators, and content owners, their products facilitate deep insight and effective engagement with Gen Alpha and Gen Z.
Alpha Impact: Fragmented Fandoms & Alpha Creators | SuperAwesome Upfronts 2025
In this session, SuperAwesome’s President and CSO, Nick Walters, shares key insights from our ‘Alpha Impact’ report. The report provides data on navigating Gen Alpha's complex digital landscape, deciphering their unique and fragmented fandoms, and preparing for a future where Gen A(I) are the world's biggest content creators.
