Since its launch in September 2011, Toy World has firmly established itself as the market leading UK toy trade title, with a dedicated and experienced team that is committed to delivering a consistently fresh and exciting magazine which everyone connected with the toy trade wants to read, and which gets people talking.
The Toy World brand encompasses all the key elements of a successful 21st century media organisation: regular and reliable print, website and social media.
The monthly print edition of Toy World reaches every significant buyer of toys in the UK, as well as key personnel throughout the toy and licensing industries and others who have a commercial interest in the toy market.
Featuring dependable news, opinion, insight, analysis, comment, interviews, articles, product features and much more, Toy World boasts an unrivalled panel of expert contributors, and also features the industry’s premier gossip column: ‘Allegedly’.
Our consistent online presence also plays a key role in our success; the Toy World website is supported by a daily newsflash bulletin and updates on other key social media platforms such as LinkedIn. The hugely popular Friday Blog injects opinion, insight, humour, irreverence and personality into a medium currently dominated by wall–to–wall press releases. We believe that interesting and informative content is what truly drives online readership, and nobody is better placed to deliver that than Toy World – because we have a genuine passion for toys and the toy business and understand that our readers do too.
In 2022, we added the licensing industry website Licensing.biz to our portfolio, broadening our online reach within the licensing community and giving licensors and licensees an additional platform to share their latest news and developments with retail buyers.
You can sign up to receive the Toy World print magazine and the Toy World and Licensing.biz daily newsflashes via our websites, or you can visit the stand to pick up a copy of the bumper January issue.